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	<title>Greenberg Media &#187; branding</title>
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	<link>http://www.greenbergmedia.com</link>
	<description>Strategic Public Relations, Editorial and Web Presence Services for Businesses and other Organizations</description>
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		<title>Considering Using Video to Promote Your Business?   Here Are a Few Things to Consider First</title>
		<link>http://www.greenbergmedia.com/2012/02/03/considering-using-video-to-promote-your-business-here-are-a-few-things-to-consider-first/</link>
		<comments>http://www.greenbergmedia.com/2012/02/03/considering-using-video-to-promote-your-business-here-are-a-few-things-to-consider-first/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 14:52:31 +0000</pubDate>
		<dc:creator>Larry Greenberg</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Boonedog Video]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Matt Lagle]]></category>
		<category><![CDATA[web strategy]]></category>
		<category><![CDATA[web video]]></category>
		<category><![CDATA[Westchester Web Presence]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.greenbergmedia.com/?p=777</guid>
		<description><![CDATA[Video is a powerful tool for promoting businesses, said Matt Lagle, founder of Boonedog Video, at February’s Westchester Web Presence meeting,  but it had better be part of a broader communications strategy. Formerly a director on the long-running CBS daytime drama, “The Guiding Light,” Matt described how small to mid-sized businesses can succeed – or miss [...]]]></description>
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		<title>More Small Businesses See Value of Websites</title>
		<link>http://www.greenbergmedia.com/2010/10/06/more-small-businesses-see-value-of-websites/</link>
		<comments>http://www.greenbergmedia.com/2010/10/06/more-small-businesses-see-value-of-websites/#comments</comments>
		<pubDate>Wed, 06 Oct 2010 12:00:57 +0000</pubDate>
		<dc:creator>Larry Greenberg</dc:creator>
				<category><![CDATA[Audience Engagement]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[small businesses]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[websites]]></category>

		<guid isPermaLink="false">http://www.greenbergmedia.com/?p=567</guid>
		<description><![CDATA[Small businesses are finally beginning to appreciate the value of having a website, if recent surveys are any indication.]]></description>
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		<title>Internet Marketing: Assuming the Mindset of a Media Company</title>
		<link>http://www.greenbergmedia.com/2010/09/27/internet-marketing-assuming-the-mindset-of-a-media-company/</link>
		<comments>http://www.greenbergmedia.com/2010/09/27/internet-marketing-assuming-the-mindset-of-a-media-company/#comments</comments>
		<pubDate>Mon, 27 Sep 2010 18:49:26 +0000</pubDate>
		<dc:creator>Larry Greenberg</dc:creator>
				<category><![CDATA[Audience Engagement]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[brand relationship]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://www.greenbergmedia.com/?p=549</guid>
		<description><![CDATA[A company’s Internet marketing strategy need not be extravagant.  In developing a strategy, however, businesses can benefit by assuming a mindset that is similar to that of a media company.]]></description>
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		<title>Appealing to the Youngest Common Denominator</title>
		<link>http://www.greenbergmedia.com/2009/08/11/appealing-to-the-youngest-common-denominator/</link>
		<comments>http://www.greenbergmedia.com/2009/08/11/appealing-to-the-youngest-common-denominator/#comments</comments>
		<pubDate>Tue, 11 Aug 2009 15:37:36 +0000</pubDate>
		<dc:creator>Larry Greenberg</dc:creator>
				<category><![CDATA[Audience Demographics]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Film]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[brand relationship]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[movie attendance]]></category>
		<category><![CDATA[television audience]]></category>
		<category><![CDATA[youth demographic]]></category>

		<guid isPermaLink="false">http://www.greenbergmedia.com/GmWp201005/?p=249</guid>
		<description><![CDATA[As the Internet grows up, will content do so as well?]]></description>
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		<title>MySpace and Facebook:  The Ups and Downs of Social Media Companies</title>
		<link>http://www.greenbergmedia.com/2009/06/12/myspace-and-facebook-the-ups-and-downs-of-social-media-companies/</link>
		<comments>http://www.greenbergmedia.com/2009/06/12/myspace-and-facebook-the-ups-and-downs-of-social-media-companies/#comments</comments>
		<pubDate>Fri, 12 Jun 2009 18:48:12 +0000</pubDate>
		<dc:creator>Larry Greenberg</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[MySpace]]></category>
		<category><![CDATA[Rupert Murdoch]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Sumner Redstone]]></category>

		<guid isPermaLink="false">http://www.greenbergmedia.com/GmWp201005/?p=225</guid>
		<description><![CDATA[How can a brand or company achieve a relatively permanent dominance in the social media space?]]></description>
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		<title>The Media and the Message</title>
		<link>http://www.greenbergmedia.com/2009/06/09/the-media-and-the-message/</link>
		<comments>http://www.greenbergmedia.com/2009/06/09/the-media-and-the-message/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 15:40:48 +0000</pubDate>
		<dc:creator>Larry Greenberg</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Free Content]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Paid Content]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Television]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Hulu]]></category>
		<category><![CDATA[Marshall McLuhan]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[monetization]]></category>
		<category><![CDATA[Netflix]]></category>

		<guid isPermaLink="false">http://www.greenbergmedia.com/GmWp201005/?p=194</guid>
		<description><![CDATA["The Media and the Message" will endeavor to explore a broad range of media-related issues involving monetization, content creation, messaging, branding and more.]]></description>
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